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Who we are

A bit about us

We The Free (WTF) is the world’s fastest-growing animal rights and vegan street outreach organization. We specialize in highly innovative and impactful street advocacy events, digital advocacy campaigns, cutting-edge technology and training, and fostering a positive community. We are changing the game for activists.

Learn more about WTF

What we do

How we make an impact

Woman watching 3 movies

The 3 Minute Movie Challenge

An innovative approach to animal advocacy which sidesteps many of the common difficulties surrounding street advocacy events.

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Protesters on the street

The WTF Diamond

Our personal twist on a familiar and accessible advocacy event format already embraced by activists worldwide.

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MyStats app

MyStats

The activist's toolkit - track how many people you've inspired to watch documentaries, take vegan challenges, and even go vegan!

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8,000+

Volunteers empowered

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2,000+

Events organized

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130+

Teams formed

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5,000+

Trainees invested in

Ready to make a difference?

Be part of our movement and be a voice for animals. Find a team near you, or apply to be an organizer and start your own!

Get involved

why SHOULD I join wtf?
  • Uplifting community
  • Track your impact
  • Defend animals
  • Access to free training
  • Team-building events
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STRONG & UNITED

Our Community

Without a strong sense of community, our movement crumbles, hindering our ability to carry out our crucial work for animals. We understand that interpersonal conflicts are bound to occur so our goal is to empower activists to work through these conflicts in a healthy and constructive way. Maintaining a positive and inclusive community that people feel a part of is vital as we work together to achieve animal liberation.

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FEATURED BLOG POSTS

Explore our blog

Debunking myths and misconceptions about veganism Vegan 101 · Mar 02, 2025

Debunking myths and misconceptions about veganism

Uncover the truth about veganism! We debunk common misconceptions using science, facts, and logic to show why veganism is the only way to end animal abuse.
5 ways to overcome burnout in animal activism Activism · Dec 17, 2024

5 ways to overcome burnout in animal activism

Are you an animal activist experiencing burnout? Here are 5 tips to overcome burnout in animal activism.
SUSTAINABLE & ETHICAL

Official WTF merch

Hoomanwear is We The Free’s official causewear partner

You can order your WTF hoodie or tee with confidence, knowing it's:

🌱 Sustainable: Printed with inks that are Eco Passport and OEKO-TEX Standard 100 Certified for Sustainable Textiles.

🤝 Ethical: Prioritized ethical working conditions for everyone involved in the production process, ensuring fair wages and safe environments.

♻️ Eco-conscious: Comes in 100% biodegradable, compostable, reusable and plastic-free packaging.

Visit the WTF Merch Store

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